Brand strategy and personality-peppered copywriting for funky brands
FOR PRODUCT-based AND CREATIVE BUSINESSES
Whether you’re in the mood for brand messaging or done-for-you copywriting services, we’ll work together to cook up copy that’s fun AF and leaves your peeps drooling over everything you share, send, and sell.
We both know that.
Your products and offers are Michelin-star level. You deliver a 12/10 experience to your clients and customers. And behind your biz is a cool as hell founder who has poured serious soul into everything you’ve created.
YOU're top-shelf sh*t
The problem is? Your audience doesn’t know that. Not yet, anyways.
Another problem? Every year 4,700,000 new businesses are started.
Just in the United States, alone.
And while there’s absolutely room for every damn business at the table, the facts are…
THE COMPETITION IS FIERCE.
To become the cream of the crop option, you’ve gotta know your secret sauce.
And by secret sauce I mean figure out what your brand is all about, who it’s for, and what makes it different from every other biz selling the exact same thing.
And once you’ve got that secret sauce, you can use it to cook up messaging for your packaging, emails, website, you name it, that leaves customers and clients drooling over everything you do and sell.
If you’re down, I’m here to help with it all.
THE COPYWRITING AND MESSAGING MENU
THE menu
THE RECIPE BOOK
Brand Strategy and Messaging
3-4 weeks
Includes
The DISH
THE BIG DADDY DINING EXPERIENCE
Brand Messaging + Website Copywriting
7-9 weeks
Includes
The DISH
the taste test
Brand and Copy Audit
1 week
Not looking to go all in and would rather get my eyes on the brand personality and messaging you already have?
I got you, girl.
With video feedback, a 1-hour meeting, and a list of action steps to implement, you’ll walk away with all the ingredients you need to spice your strategy and messaging up and turn online visitors into brand superfans.
The DISH
Figure out what makes you funky fresh so you always know how to show up and what to say.
I call it the recipe book. You’ll call it a godsend (I mean, hopefully. People usually do.). Because with this guide by your side, you’ll know the exact ingredients that mix together to make your brand and be able to stay consistent in everything you put out there.
From your brand personality to the ways to communicate with your audience, this guide gives you the inside scoop on you in a hella practical way.
The DISH
THE DISH
Create a feeding frenzy over everything you say, do, and sell.
With this combo action, we’ll work together to chef up everything you need to know about your brand and use that secret sauce to write website copy that has people going ham from the second they land on your site.
You’ll walk away with website copy that’s sprinkled with SEO, packed with strategy, and stuffed full of your brand’s fab personality so that virtual visitors can find you, love you, and start handing over their cash—no questions asked. Plussss, the guidelines for how to write copy on your own that gets those same results every time.
- 2-hour kickoff call and live review call
- Brand personality
- Brand story
- Mission, vision, and tagline statements
- Brand core values
- Target audience DEEP dive
- Copy guidelines (with custom examples)
- Competitor analysis and brand differentiators
- 1 round of of revisions
STARTING AT $2,500
Includes
The DISH
Create a feeding frenzy over everything you say, do, and sell.
With this combo action, we’ll work together to chef up everything you need to know about your brand and use that secret sauce to write website copy that has people going ham from the second they land on your site.
You’ll walk away with website copy that’s sprinkled with SEO, packed with strategy, and stuffed full of your brand’s fab personality so that virtual visitors can find you, love you, and start handing over their cash—no questions asked. Plussss, the guidelines for how to write copy on your own that gets those same results every damn time.
The DISH
Create a feeding frenzy over everything you say, do, and sell.
With this combo action, we’ll work together to chef up everything you need to know about your brand and use that secret sauce to write website copy that has people going ham from the second they land on your site.
You’ll walk away with website copy that’s sprinkled with SEO, packed with strategy, and stuffed full of your brand’s fab personality so that virtual visitors can find you, love you, and start handing over their cash—no questions asked. Plussss, the guidelines for how to write copy on your own that gets those same results every time.
Figure out what makes you funky fresh so you always know how to show up and what to say.
I call it the recipe book. You’ll call it a godsend (I mean, hopefully. People usually do.). Because with guide by your side, you’ll know the exact ingredients that mix together to make your brand and be able to stay consistent in everything you put out there.
From your brand personality to the ways to communicate with your audience, this guide gives you the inside scoop on you in a hella practical way.
The DISH
STARTING AT $6,500+
Everything included in the brand messaging package, PLUS:
- Up to 5 pages of SEO-optimized copy (includes 4 product descriptions for product-based businesses!)
- Custom questionnaire
- 2-hour kickoff call and live review call
- Market research
- Collaboration with your designer
- 2 rounds of complimentary revisions
- Email copywriting
- Packaging copywriting
- Ad copywriting
Hungry for more?
Figure out what makes you funky fresh so you always know how to show up and what to say.
I call it the recipe book. You’ll call it a godsend (I mean, hopefully. People usually do.). Because with guide by your side, you’ll know the exact ingredients that mix together to make your brand and be able to stay consistent in everything you put out there.
From your brand personality to the ways to communicate with your audience, this guide gives you the inside scoop on you in a hella practical way.
INCLUDES
The DISH
Our brand was well established at the time of hiring Copy With Spice, but our copy felt lackluster and it didn't feel like it truly told potential clients who we are. At first glance, we were hesitant that brand messaging was a necessary part of this process. However, after further evaluation, we decided that we might as well go all in, since Alethea had already sold as the awesome person she is.
Brand messaging was the best decision we have ever made in our business. We are so grateful for Alethea's time, patience, and ability to adapt to our ever changing ideas. Our website, and our brand, are better because of Copy With Spice.
Lauren and Travis | Love, Lorraine
When you spend time talking to Alethea, you realize so much more about yourself than you could have ever known on your own.
WHAT THE CRITICS ARE SAYING...
The synchronicities of our meeting were magical and I intuitively knew Alethea was exactly who I needed to work with.
Not only did she PERFECT my wording but she created copy that could easily evolve with me as I pivot and shift. She is so extremely knowledgeable and organized that I learned way more than expected.
There’s so much I could say on a transformation level of working with her from how she helped me define my message to confidently showing up to finally having a beautiful blog and website!! Alethea will completely transform your message and call in ALL your dreamy clients!
Maddy Sharp, Mindset Coach + Photographer
By far, one of the best investments I’ve made in my business.
WHAT THE CRITICS ARE SAYING...
Alethea is incredible! I trusted her 100% with writing the copy for my website because her questionnaire and process was so thoughtful and thorough. She was able to incorporate my own voice and phrases so perfectly into
my site!
Rachael | Studio Foray
It’s like I wrote it myself… but so much better.
WHAT THE CRITICS ARE SAYING...
Your business is one of those bangin’ restaurants.
With the fun menu descriptions and the hand-crafted cocktails served in funky glassware made by the artist next door.
NOT SOME CHAIN RESTAURANT THAT’S GOT KETCHUP STAINS ALL OVER THEIR PAPER MENUS.
You deserve a brand you’re hella proud of, messaging that makes mouths water, and a copywriter/strategist/fan girl who can help make it happen.
Ready to make stomachs grumble?
THE WAY I SEE IT?
My Big Daddy Dining package (brand messaging plus website copy) comes with a fun, choose your-own-bonus of:
A) An entire welcome sequence fo' free (something I usually charge $1,500 for)
Or B) $1,000 off
To celebrate this launch, I'm offering a bangin' deal to a few product-based bizzes
