There’s one page everyone seems to forget about and that page… is the Contact page. Hell. Some websites don’t have them at all—which I get because it’s not the most exciting page. But the truth is, if you want people to inquire about your services, then you must have a contact page and that contact […]

A deep dive into what makes MUD\WTR’s website copy so freaking brilliant.

I’ve been traveling across the U.S. while working for the past few months and even though it’s only been a few months working from the road so far, I’ve learned a lot.

Sitting down and writing about yourself is one of those tasks that just about everyone dreads. Because writing about yourself is hard.

Whether you’re starting a business and trying to learn all the need-to-know skills or you’ve been in business for a while and are looking to continue growing your biz brain, reading is the freaking way to go.

If you’re in the online marketing space in any way, shape, or form, you’ve probably heard someone talk about the power of using stories in marketing.

If you’re not a website copywriter whose whole life revolves around thinking it’s important you might be asking yourself…. why does website copy even matter?

Figure out who your ideal client is, why they’re so important and how to appeal to them in you marketing.